Chapter-1 Foundations of Digital Marketing Strategy, Website Development, and Performance Analytics. In: Social Media Marketing and Advertising:  Advanced Systems for Digital Engagement. [s.l.] : Wissira Press,2026. Disponível em: https://books.wissira.us/index.php/WIL/catalog/book/127/chapter/1072. Acesso em: 21 jun. 2026.